CBRE – Eschersheimer Landstraße 50 - 54  


Challenge

CBRE needed to create a compelling pitch for a large property at Eschersheimer Landstraße 50-54 in Frankfurt, Germany. Their goal was to capture the client's attention with a visually striking design that showcased the property's numerous assets and strong local connections. This cohesive brand style needed to be applied across a range of materials, including an Investment Memorandum (I.M.), teaser, and other supporting documents.

Solution 

After developing several initial concepts for CBRE, I created a final design that effectively integrates the building's key features with the vibrant lifestyle and highlights of its surrounding Frankfurt neighbourhood. A clean, cohesive aesthetic is achieved through the use of diamond-shaped graphics, which serve as a dynamic visual link across all materials, resulting in a layout and design that met the client's objectives.