CBRE – Project Lilly
Challenge
CBRE needed compelling marketing materials, including an Investment Memorandum (I.M.) and teaser, to secure a bid for a portfolio of properties in Finland. This project, presented by Kielo through CBRE, required a design that boldly showcased the diverse assets in a visually engaging format.
Solution
Following the presentation of several design concepts, the client selected a unique visual style that expanded upon Kielo's existing branding in a novel way. The chosen design features a dynamic structure of moving block elements that break formation to connect and transition into imagery and content. This visually represents the flexible nature of the assets and their connection to the Kielo brand.
