SportsPro Magazine
Challenge
Upon joining the company overseeing SportsPro, I found the publication in need of a significant refresh and updated design. This 132-page global monthly magazine, focused on the business of sports, required full design and production management.
Solution
Drawing inspiration from elements of its past, I rebranded and redesigned the magazine to create a more modern aesthetic, while also making it more flexible to accommodate the fast-paced nature of both the company and the sports industry. Through ongoing collaboration with writers, editors, and stakeholders, the publication evolved into a highly successful product, ultimately leading to the development of numerous spin-off publications under the SportsPro brand.
